Molson Coors and DraftKings team up to let fans bet on 'high stakes' Super Bowl ad
Publishing timestamp: 2023-01-30 14:58:21
Summary
Molson Coors and DraftKings are offering viewers a chance to win a piece of a $500,000 prize pool for correctly predicting the contents of Molson Coors' Super Bowl commercial. This marks Molson Coors' return to advertising during the game after a hiatus of more than 30 years. Fans aged 21 and up will be able to place bets through their DraftKings accounts on multiple-choice questions such as "Which beer is mentioned first?" during the Super Bowl ad.
Sentiment: POSITIVE
Tickers: TAP, ABI-BE, DKNG, QUOTES,
Keywords: advertising, molson coors beverage co, business news, ab inbev drn, draftkings inc, gambling, entertainment, sports, business,
Source: https://www.cnbc.com/2023/01/30/molson-coors-draftkings-fans-bet-super-bowl-ad.html