McDonald's expands Krispy Kreme test to more than 150 Kentucky locations
Publishing timestamp: 2023-02-27 11:00:01
Summary
McDonald's is expanding its test with Krispy Kreme to more than 150 restaurants in Louisville and Lexington, Kentucky. The test is meant to assess customer demand and to understand how larger-scale launch would affect restaurant operations. McDonald's customers at select locations in the two areas will be able to purchase Krispy Kreme's glazed, chocolate iced with sprinkles and chocolate cream-filled doughnuts. The expansion suggests that the initial experiment was at least somewhat successful in driving traffic.
Sentiment: POSITIVE
Keywords: mcdonald's corp, retail industry, breaking news: business, business news, business, krispy kreme inc, restaurants,
Source: https://www.cnbc.com/2023/02/27/mcdonalds-krispy-kreme-test-expanded.html