How self-service data analytics can deliver better business insights more quickly
Publishing timestamp: 2023-03-14 10:20:42
Summary
Self-service analytics tools allow business users who are not trained in analytics or data science to perform queries and generate reports on their own, with minimal or no need of support from IT department. Two technical advances are helping improve self-service analytics: enhancements in artificial intelligence/machine learning (AI/ML), and the emergence of natural language processing (NLP). Hemlock Semiconductor launched a self-service analytics strategy in 2018 using Tibco's Spotfire platform, which is now being used by all functions of the business. The company has benefited from speed of decision making and speed of results.
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Keywords: enterprise, business news, artificial intelligence, technology, oracle corp,