Fanatics-backed vintage sports brand Mitchell & Ness hires Nike executive as CEO
Publishing timestamp: 2023-08-29 13:15:33
Summary
Mitchell & Ness, a merchandise brand known for its vintage and throwback sports apparel, has hired Eli Kumekpor, a former Nike executive, as its new CEO. The company, which was acquired by Fanatics in 2022, aims to expand its collection of sports licensing rights and include current players in its collections. Kumekpor plans to leverage his experience at Nike and Jordan Brand to further develop the brand's intersection of sports, culture, lifestyle, and fashion.
Sentiment: NEUTRAL
Tickers: NKE,
Keywords: sports, kevin durant, business news, apparel retail, retail industry, lebron james, online retail, nike inc, technology, jay-z,
Source: https://www.cnbc.com/2023/08/29/fanatics-backed-mitchell-ness-hires-nike-executive-as-ceo.html