Levi's Strauss CEO says his biggest mistake was not firing the wrong people fast enough
Publishing timestamp: 2023-09-27 00:25:46
Summary
Levi's CEO Charles Bergh turned around the struggling denim jeans company by firing executives and revitalizing the brand. The company experienced significant revenue growth in recent years but faced challenges in 2023 due to declining wholesale revenue and soft sales in the US. Levi's is focusing on expanding in Asia and growing its women's business.
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Keywords: breaking news: business, asia economy, women's fashion, fashion, retail industry, apparel retail, men's fashion, china, levi strauss & co, business,