Top investor shares his No. 1 counterintuitive strategy for making tough decisions—it's something 'you haven't even considered'
Publishing timestamp: 2023-09-27 14:56:45
Summary
The article discusses Sequoia Capital managing partner Roelof Botha's strategy for making tough decisions. Botha suggests widening the aperture and considering third or fourth options when faced with a decision between two choices. He uses the example of Square (now Block) and how they expanded their business by launching Cash App, which proved to be more successful than other options. The article also mentions a study that shows people are more likely to choose the strongest option when comparing all options at once.
Sentiment: NEUTRAL
Tickers: SQ,
Keywords: block inc, entrepreneurship, jack dorsey,