Apple considered buying Bing from Microsoft in 2018
Publishing timestamp: 2023-10-05 17:48:29
Summary
The article discusses the testimony of Apple's head of machine learning and former Google exec, John Giannandrea, in which he revealed that Apple considered buying the Bing search engine or making a multibillion-dollar investment in a joint venture with Microsoft in 2018. Apple was considering using Bing instead of Google for some queries from Siri and other iPhone and Mac features. The deal with Microsoft was not completed, and Giannandrea believed that Apple CEO Tim Cook told Microsoft it wasn't going forward. The testimony was part of the Department of Justice's antitrust case against Google.
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Keywords: business, microsoft corp, alphabet inc, apple inc, alphabet class c, mobile, breaking news: technology, tim cook, technology, satya nadella, entertainment, business news,
Source: https://www.cnbc.com/2023/10/05/apple-considered-buying-bing-from-microsoft-in-2018.html