With Black Friday deals and flashy displays, retailers try to convince reluctant shoppers to spend
Publishing timestamp: 2023-11-24 09:47:08
Summary
The article discusses the challenges faced by retailers in attracting holiday shoppers who are holding out for better deals. It mentions that retailers are trying to create urgency with limited-time discounts, eye-catching merchandise, and free events. The article also highlights the trend of consumers seeking out deals and waiting for promotional periods. Retailers are cutting sales forecasts and increasing discounting levels to attract customers. Additionally, retailers are trying to grab customers' attention with special events and experiences. Overall, retailers are facing a complex holiday season but are making efforts to generate demand and encourage spending.
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