How Nespresso has made gains in the Keurig-dominated U.S. coffee pod market
Publishing timestamp: 2023-12-01 08:00:01
Summary
Nespresso, a brand owned by Nestlé, is gaining a bigger share of the U.S. coffee pod market, which has been dominated by Keurig. While Keurig has a strong presence in the U.S., Nespresso has been more successful globally. Nespresso's rise in the U.S. market came after it introduced the Vertuo machine, which brews full-size coffees in addition to espresso options. However, it is noted that Nespresso's gain may not necessarily be at the expense of Keurig, as they may be targeting different parts of the market. Keurig still sees room for growth in the U.S. coffee market.
Sentiment: NEUTRAL
Keywords: nestle sa, business news, retail industry, food and drink, keurig dr pepper inc,
Source: https://www.cnbc.com/2023/12/01/nespresso-made-gains-in-keurig-dominated-us-coffee-pod-market.html