Tom Brady is merging his nutrition and apparel brands with training company Nobull
Publishing timestamp: 2024-01-30 08:00:01
Summary
Tom Brady is merging his health and nutrition company, TB12, and his apparel company, Brady, with training brand Nobull. Brady will become the No. 2 shareholder in Nobull. The merger aims to turn Nobull into a complete wellness company. Mike Repole, the founder of BodyArmor, purchased a majority stake in Nobull in 2023 and aims to turn it into a billion-dollar brand. The deal includes footwear, apparel, and nutrition products previously housed under TB12 and Brady brands. Brady sees this as an opportunity to ensure his brand and fanbase continue to have influence.
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Keywords: business, under armour inc, business news, sports, tom brady, apparel retail, retail industry,
Source: https://www.cnbc.com/2024/01/30/tom-brady-nutrition-apparel-brands-merging-with-nobull.html