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Emerging brands grab market share in China and South Korea, forcing established ones to reinvent - TL;DR CNBC

Emerging brands grab market share in China and South Korea, forcing established ones to reinvent

Publishing timestamp: 2024-02-06 01:27:51


Summary

The article discusses how upstart consumer brands have been gaining market share in China and South Korea, while incumbents still hold significant market share in Malaysia, Philippines, and India. The rise of online shopping, social media, and easier access to factories are driving the growth of new consumer brands in parts of Asia, putting pressure on traditional industry giants. The article also highlights the importance of being nimble and responsive to consumer trends in order to succeed in the competitive market.


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Keywords: internete-commercealibaba group holding ltdbusiness newsfood and drinkchinaretail industrysouth korea

Source: https://www.cnbc.com/2024/02/06/new-consumer-brands-grab-market-share-in-china-south-korea-bain-co.html


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