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The Taylor Swift economic effect has reached every town in America - TL;DR CNBC

The Taylor Swift economic effect has reached every town in America

Publishing timestamp: 2024-03-01 08:31:08


Summary

The economic impact of Taylor Swift's Eras tour has been measured in various ways, with small businesses across the U.S. capitalizing on the singer's popularity by hosting events and creating themed products. The "Swift micro-economy" reaches all corners of the country, with events such as dance parties, brunches, and cruises attracting fans and boosting local businesses. While some marketers are careful to avoid trademark violations, the overall sentiment is positive, with the economic ripple effect of these events being significant.


Sentiment: POSITIVE

Tickers: RCL

Keywords: taylor swiftu.s. economyentertainmenteconomysmall businessroyal caribbean cruises ltdbreaking news: economymusicbusiness news

Source: https://www.cnbc.com/2024/03/01/the-taylor-swift-economic-effect-has-reached-every-town-in-america.html


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