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Apple apologizes for iPad Pro ad showing hydraulic press destroying guitars, piano - TL;DR CNBC

Apple apologizes for iPad Pro ad showing hydraulic press destroying guitars, piano

Publishing timestamp: 2024-05-10 10:35:55


Summary

Apple apologized for a controversial ad promoting the new iPad Pro that showed creative tools being crushed into the tablet. The ad received criticism for being out of touch and offensive, leading Apple to pull it from TV and issue an apology. Some critics believe the negative reaction indicates a loss of goodwill among customers.


Sentiment: NEGATIVE

Tickers: AAPL

Keywords: ipadbreaking news: businessentertainmenttechnologybusiness newsbusinessmediabreaking news: technologymobileadvertisingtim cookapple inc

Source: https://www.cnbc.com/2024/05/09/apple-apologizes-for-ipad-pro-ad-showing-hydraulic-press-destroying-guitars-piano.html


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