As their customers age, Macy's, Kohl's and Nordstrom are chasing younger shoppers
Publishing timestamp: 2024-05-20 13:53:18
Summary
Department stores like Macy's, Kohl's, and Nordstrom are struggling to attract younger customers as their core customer base ages. They are facing an existential crisis and are trying various strategies to woo new customers, including focusing on private brands and opening smaller off-mall stores. Despite efforts, their sales outlook remains weak, with challenges such as foot traffic decline and changing consumer spending habits. Macy's, Kohl's, and Nordstrom are all trying to appeal to younger shoppers, but their forecasts are muted.
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Keywords: business news, walmart inc, kohls corp drn, earnings, nordstrom inc, amazon.com inc, breaking news: business, retail industry, macy's inc, business,