McDonald's franchisee group says $5 value meal can't last without company investment
Publishing timestamp: 2024-05-21 17:34:30
Summary
An independent advocacy group of McDonald's franchisees is supportive of the company's upcoming $5 value meal promotion for consumers but is pushing for more financial contributions from McDonald's to make the discounted offering sustainable for operators in the long run. The promotion is set to begin on June 25 and will last for about a month. The group also suggests other menu innovations to make affordable options without discounting core items.
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Keywords: lifestyle, mcdonald's corp, restaurants, business, breaking news: business, economy, business news, breaking news: economy, retail industry, coca-cola co,
Source: https://www.cnbc.com/2024/05/21/mcdonalds-franchisee-group-value-meal.html