Peloton to start charging subscribers with used equipment $95 activation fee
Publishing timestamp: 2024-08-22 11:24:15
Summary
Peloton will start charging a one-time $95 activation fee for new subscribers who bought used hardware on the secondary market. The company sees this as an opportunity to attract budget-conscious members and grow revenue without upfront costs. Trade My Stuff, a startup selling used Peloton equipment, offers same or next day delivery in 14 cities across the country.
Sentiment: MIXED
Tickers: PTON,
Keywords: breaking news: business, business news, peloton interactive inc, retail industry, business,
Source: https://www.cnbc.com/2024/08/22/peloton-to-charge-95-activation-fee-for-used-bikes-.html