Amazon flooded with thousands of fake reviews, report claims
Publishing timestamp: 2019-04-16 09:49:51
Summary
Investigation by U.K. consumer advocacy group Which? found that Amazon is flooded with fake five-star reviews, potentially helping unknown brands dominate searches for popular items. Hundreds of unverified five-star reviews were being posted in a single day, with many product pages including positive reviews for completely different items. Amazon spokesperson stated that the company is investing significant resources to protect the integrity of reviews on its platform.
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Keywords: retail industry, technology, amazon.com inc, internet, business news, advertising, marketing,
Source: https://www.cnbc.com/2019/04/16/amazon-flooded-with-thousands-of-fake-reviews-report-claims.html