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Consumer Nation - TL;DR CNBC

Consumer Nation

Publishing timestamp: 2013-04-05 19:37:20


Summary

JC Penney is soft-launching home shops in-store as part of its transformation plan. The CEO considers this launch pivotal, as home goods have been the worst-performing category for the company. Wall Street is closely watching to see if this move will help JC Penney turn around its declining sales. Former CEO Allen Questrom, a strong critic of the current strategy, may be starting to change his opinion after touring a JC Penney prototype with the current CEO.


Sentiment: MIXED

Tickers: MCPPRQ

Keywords: macy's incwall streetbusiness newsold copper company inc

Source: https://www.cnbc.com/2013/04/05/jc-penney-tries-to-get-its-house-in-order.html


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