Threads has lured some creators who never loved Twitter — now Meta has to keep them
Publishing timestamp: 2023-07-21 13:00:01
Summary
Creators and influencers are exploring the potential of the new Threads app to enhance their online presence and reach a larger audience. While some see promise in the app, others are hesitant to fully invest their time and effort until it proves to be a sustainable platform for their careers. The app lacks key features that could help creators expand beyond their existing Instagram following, and there are concerns about monetization opportunities. Twitter is also making efforts to attract creators with payment plans for verified users, but the success of these initiatives remains to be seen. Ultimately, creators are cautious about investing in new platforms until they see proven results.
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Keywords: internet, mobile, business news, technology, social media, meta platforms inc, elon musk, breaking news: technology, mark zuckerberg,