Mattel's CEO Georgiadis heads to Ancestry. Toymaker taps Ynon Kreiz to replace her
Publishing timestamp: 2018-04-19 19:37:46
Summary
Margaret Georgiadis is stepping down as CEO of Mattel, with Ynon Kreiz set to replace her. Mattel has struggled with weak sales of iconic brands like American Girl Doll and Fisher-Price. Kreiz, with experience in media and entertainment industries, is expected to bring a new vision to the company. Mattel has been impacted by Toys R Us' bankruptcy and is looking to cut costs and find new ways to showcase its products.
Sentiment: NEGATIVE
Keywords: hasbro inc, walt disney co, amazon.com inc, retail industry, games and toys manufacturing, mattel inc, toys, business, business news,