Starbucks' plan to return to its roots involves 200,000 Sharpies
Publishing timestamp: 2024-10-31 15:36:16
Summary
Starbucks CEO plans to buy 200,000 Sharpie markers to bring back customers and return the coffee chain to its roots. Other changes include stopping extra charges for dairy alternatives and discontinuing certain drinks. CEO aims to improve customer experience and reduce service times. Stock has risen 1% this year.
Sentiment: MIXED
Tickers: SBUX,
Keywords: united states, breaking news: business, starbucks corp, restaurants, business news, brian niccol, business, retail industry,
Source: https://www.cnbc.com/2024/10/31/starbucks-plan-to-return-to-its-roots-involves-200000-sharpies.html