Snap unveils latest AR glasses despite ongoing struggles in core ad business
Publishing timestamp: 2024-09-17 18:00:01
Summary
Snap announces fifth generation of Spectacles augmented reality glasses, focusing on AR capabilities and developer tools. Snap's hardware push faces challenges as its core online advertising business struggles, unlike Meta. Investors have been patient with Meta's hardware efforts due to thriving advertising business, but Snap may face more constraints in competing in the hardware market.
Sentiment: MIXED
Keywords: qualcomm inc, mobile, snap inc, technology, internet, breaking news: technology, social media, business news, meta platforms inc, mark zuckerberg, apple inc,
Source: https://www.cnbc.com/2024/09/17/snap-unveils-latest-ar-glasses-despite-core-business-struggling.html